Presbyterian Church (U.S.A) Blogs

Presbyterian Communicators Network

Helping each other communicate better

How to know your audience

Are you talking to me? This is often a question we ask when we don’t know if our colleagues are speaking to us. Do you know who you’re speaking to when you produce your e-newsletter, web content and other printed and digital materials? Knowing your audience is extremely important to the success of your materials…. Read more »

Bright Ideas for Christmas Newsletters

In a national poll of 1,000 Protestant pastors by LifeWay Research, it was determined that behind Easter, Christmas was the second highest attendance Sunday for churches throughout the year. Why not make your Christmas e-newsletter one that your readers will be excited to receive? Here are some ideas for creating a Christmas newsletter that will… Read more »

The changing face of communications

Communications Workshop Offerings in 2018 The role of church communicators has changed drastically. Faced with shifting responsibilities and limited time, church communicators and those with communications responsibilities are often faced with not only what work to prioritize, but how to reach their audiences in an ever-changing media landscape. In 2017 there are now more than… Read more »

Designing a church website

  In this day and age, it is extremely important to have a presence online. However, just having a website isn’t always enough. A website’s layout and content play huge roles in its effectiveness. Statistics show that: 85 percent of users leave websites due to poor design. 40 percent never return because the content was… Read more »

Tips for hosting a successful online meeting

  Hosting an online meeting can be intimidating. What if the internet isn’t working, or you don’t have enough bandwidth to handle the meeting? Is the sound on the computer working, or should you get external speakers? Does everyone on the call have the same online meeting application loaded on his or her computer? These… Read more »

Create an e-Newsletter Your Congregation Actually Reads

Do you spend days stressing over putting together your monthly e-newsletter? Do you wonder what’s most important to your congregation and what they really need to hear from you? Then do you stop and ask yourself, who’s really reading this information anyway? E-newsletters provide a narrow window of opportunity for you to communicate important information,… Read more »

Communications. Do I really need a plan?

A communications plan is a road map for getting your message across to your audience. It is an essential tool for any organization—even churches. Creating a communications plan can be overwhelming, challenging and frustrating. But a sound plan is key to conveying your church’s message to your congregation and to your local and even national… Read more »

Can your congregation say yes to these statements?

Can your congregation say yes to these statements? Our church has a clear and concise goal in mind for its communications. Our church maximizes the use of its social media platforms. Our church’s website is easy to navigate and tells the congregation’s story If you’re not sure about your congregation’ s responses to any of… Read more »

How effectively does your church use social media?

Social media continues to be one of the most significant ways a congregation can spread a church’s message. Social media can be an effective resource for discussing important issues that are important to the community and your congregation. But are you getting the maximum benefits from your social media efforts? Guiding social media from concept… Read more »