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Avoid ‘death by Zoom’


Less is more when presenting information online

By Jodi Craiglow | Presbyterians Today

Photo of man at his desk using his computer for a Zoom conference callIf the printing press drove the Reformation, teleconferencing platforms will be responsible for ushering in our next big shift. As church leaders in the “Zoom Age,” we’re duty-bound to steward teleconferencing well, especially when it comes to sharing graphs and charts and bulleted information online. Here are some tips:

  • Don’t overload information onto one slide. What shows up full-size on computer screens is automatically reduced to fit within a Zoom window.
  • Keep one idea to one slide.
  • Use no more than two to three sentences per slide.
  • Give a roadmap of where you’re going at the beginning of a presentation.
  • Title every slide. This will help orient folks to where you are in your presentation and will focus them on your main idea.
  • Bold the words you want to emphasize. People skim slides; they don’t read them.
  • Pictures are worth a thousand words — even more so on a Zoom meeting.
  • Make sure highlighted words have enough contrast with the background so they’re still readable.
  • Put all links into the chat.
  • Pause periodically for feedback and questions.

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